Tuesday Feb 13, 2018
11:30 AM - 1:00 PM PST
11:30 AM - 1:00 PM
2811 6th Ave.
Tacoma, WA 98406
$25.00 Member
$30.00 Non-Member
Includes lunch service
Jennifer Chernut
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ONLINE REGISTRATION IS NOW CLOSED. PLEASE REGISTER AT THE DOOR Lunch & Learn Each month the Chamber hosts Lunch & Learn where you can come learn about an engaging and informational topic. With an attendance size of 25-45 people this lunch offers a great personal and social experience. What is Your Website For? A Brief Guide To Measuring Success Presented by Joe Izenman Data Scientist SiteCrafting At the start of any new web project, it’s easy to jump straight into data collection, user research, design, and even development, and breeze by one very important question: what is this website for? As organizations big and small embrace a data-driven philosophy, and start collecting and retaining every last inch of customer behavior data, having concrete goals with quantifiable metrics goes a long way toward making all that data genuinely useful.
We’ll walk through several common website goals, and discuss how they connect to business goals, and the metrics that help us measure them. The we'll explore how these metrics lay the foundation for generating valuable data science insights, through experimentation and prediction, as you grow your data-driven organization.
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